Back To Basics: Best Practices for Advisors on Facebook

Back To Basics: Best Practices for Advisors on Facebook.


How the rise of mobile apps is making everything easier


There was a time when Googling for “how to erase background in Photoshop” meant something. Budding graphical wizards understood that software existed to accomplish fantastical things such as removing a background and coloring it with something else, but the process was complicated. It required supremely expensive software, plenty of time for research, and the patience of Job. But it was easier than doing it by hand, so we were grateful.

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9 Easy Things You Can Do to Build Your Brand

Social Media Expert 4 - Social Media and stories for business

Your brand is your business’ very identity. Increasing your brand’s visibility, therefore, is a fundamental component to your marketing strategy. You can spend millions of dollars a year – not to mention an obscene amount of time – propelling your brand to the forefront of the minds of consumers. But are you aware that, thanks to social media, there are a few very easy and non-time consuming ways you can build your brand? 

Without further ado, here, courtesy of branding guru and author, William Arruda, are 9 nine-minute things (along with my own commentary) you can do…      


  1. Build your Network. It doesn’t have to take hours &hours out of your schedule – even if you just connect with one person a day on Facebook or LinkedIn (it could be someone in one of your LinkedIn groups – or a connection of one of your existing…

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