This time of year Tim Hortons does “roll up the rim”. However, more often than not I win nothing despite buying a French Vanilla twice a week.
But just the chance of winning something is enough for me and my friends and family. Because as we talk about it within our group other people go to Tim Hortons in order to get involved in the story.
To be the one who wins something despite the odds. And I am looking forward to “liking” that post or retweeting it. Social media should spread good news.